ONE
The International Magazine for CahnersBoston Worldwide
TICKLE your NICHE​
CONNECT-ONE's APPS
From Materials Handling to Publishing Empire:
While directing the U.S. Naval Ordnance Materials Handling Laboratory in Hingham, Massachusetts during World War II, Norman started a newsletter called The Palletizer, taking its name from the pallet, then a relatively new technology used to move goods on and off ships and around bases.Norman was an important technical contributor to the nascent field of materials handling, inventing and patenting a 'four-way pallet' which became the military and later industry standard.
The magazine gave contractors advice on how to ship goods for the Navy using the new pallet and forklift system.The Navy let Norman and his friend Saul Goldweitz (who became his lifelong business partner) take both the laboratory and the magazine private after the war and it became Modern Materials Handling.Norman began acquiring other magazines in 1956, starting with Metalworking, and launching still others.
Abandoning his first career in materials handling, he became one of the pioneers of 'niche-publishing', founding journals to appeal to specific business audiences and loading them with information and advertising.
Cahners Publishing had grown to 90 magazine titles by the time of Cahner's death, three weeks before he was going to retire.
The Early Years:
Norman was born in Bangor, Maine, the son of James A. Cahners, described in one source as a "businessman, publisher, lawyer, artist, and management consultant".
His father owned the Bangor Gas Company and Eastern Furniture Company.Norman as a boy attended Phillips Academy and then Harvard, where he became a leading track & field athlete.He and team captain Milton Green qualified for the trials to join the U.S. Olympic Team in 1936, but boycotted that event because the games were to be held in Nazi Germany. Norman and Milton were both Jewish, and their position was widely supported by American Jewish organizations.
As if in compensation, Cahners was one of two Harvard undergrads selected to speak at the Harvard Tercentenery Ceremonies in 1936, before an audience of 10,000 alumni, and over a worldwide radio hook-up.
Norman was also elected president of the Harvard Class of 1936 and was later inducted into the Harvard Varsity Athletic Hall of Fame.
Classic Comedy
ABOUT ONE :
The International Connection to CahnersBoston Worldwide
Is a magazine dedicated to the talented people who worked for Cahners Publishing.
The commitment to excellence that these people gave thoughout the history of the company is beyond the scope of most for over 50 years.
Although some have left us, a lot of us are still here in many different fields.
The "ONE" family we call Cahners is still here even though we are not sitting next to each other.
I hope through "ONE " we can exchange memories through pictures, words and videos.
God Bless all of us.
J.R. ( Bob) Murphy
Editor, "ONE"
Swipe and tap to go to your favorite person
Norman Cahners
1921-1986
Cahners Publishing Co. Logo
ONE's resident historian
Anne Benedetto
published a story a few months ago that fits well in this weeks publication concentrating on Norman Cahners.
I hope you enjoy the story.
At lunchtime one day, I walked down the stairs into the lobby at 221.
On my way by the lobby desk, I saw Norman Cahners just standing there with a perplexed look on his face. There was a limo outside waiting for him. On my way by, I stopped and asked him if there was anything wrong and could I be of any help. He smiled at me and it looked like he was going to tell me what his problem was but then he said, "No, Anne, but thank you." The way he hesitated before thanking me, prompted me to ask him again. Finally, he decided to just blurt it out. "I'm on my way to lunch with someone but I don't have my wallet. Do you have sixty dollars I could borrow?"
I could tell he was embarrassed so I didn't want to give him one of my patented comebacks like, "We're on Candid Camera, right?" Instead, I said that I did in fact have the $60 he needed and I pulled out my wallet. As I was taking the cash out, he nervously said, "Well, would you happen to have a hundred?" I nodded and handed him a hundred dollars.
I'll never forget the big smile on his face or his obvious relief when I gave him the money. He told me that I would have it back before the end of the day. I told him, "I'm not worried about it, Norman. I know where to find you." Later that afternoon, his secretary, Marion, showed up with the money. The very next morning, the florist showed up with flowers for me. They were from Norman. He was a class act all the way
July 26, 2014
Abbott and Costello
Who's on First
Where are they now?
National Account Director/Premier Accounts Director
Cahners Publishing/Reed Elsevier
January 1980 – March 1998 (18 years 3 months)Newton, MA
National Account/Premier Account Director of investment and incentive program for company's largest and most significant advertisers. Cahners Publishgin/Reed Elsevier corporate program rewarded its largest customers via advertising, research, direct marketing and electronic media programs earned through a market access program.
Clients and representing agencies ranged from Microsofit, DuPont, Siemens, Apple, Hewlett-Packard, Canon, Philips, to BBDO, O&M, JWT, Grey and Y&R etc. Annual contracts were negotiated and signed requiring a minimum annual investment of $400,000 through to multi-million dollars running over a selected twelve month fiscal. Clients were rewarded through tiered investment levels and earned market access credits to be used toward the next year's investment to increase customer reach and expand advertising programs. Reward menu choices included custom publishing supplements, increased advertising frequency, targeted direct mail and electtronic media.programs. Targeted niche audiences made available through business-to-business publishing. Markets covered ranged from computers, semiconductors, electrical and mechanical engineering to supply chain management.
Kathy Leonard (Shea)
Project Management Specialist
Boston Medical Center
Kathy works directly with faculty and residents in provision of a full range of academic publishing processes including referencing sourcing and citing, submission format, revisions and tracking of final in-press/accepted manuscripts. Editing and formatting of text, charts, figures and appendices for adherence of journal specific author guidelines. Material includes manuscript, abstract, chapter, etc. I am the primary resource for bibliography and heavy reference rotation and work closely with multiple libary catalogues including Boston University, Pubmed, NCBI, and NLM.
She directly manage production of in-house conference posters for National Emergency Medicine Symposiums including Boston EMS. Project Management of Annual Public & Global Health Newsletter as well Annual Report for recently launched Injury Prevention Center, supported by the Department of Emergency Medicine and Division of Trauma Surgery.
She oversees the production of annual brochures, pamphlets, and internal guides for new interns and incoming residents. Assist Clerkship Director in management and roll-out of each 4 week medical student emergency medicine elective through to the timely submission of final grade and evaluation to the Registrar's Office of Boston University SOM. Financial Project Management includes detailed Involvement in all aspects of budgeting for Research Section including internal resources and potential funding.
She is involved in pre-award outline, multi-year forecasting and post award monitoring of projection vs actual expenditures. Funding sources and NOGAs include NIH, national industry sponsored awards, state and local fundng initiatives including subcontracts.
Project Management Specialist Boston Medical Center
April 2000-Present
UPDATE:
I guess there was a little confusion with the inductee process for the LEGEND winners.
To remedy the confusion I am re-opening the election process until
July 31st to add any exCAHN LEGENDS to the list.
All exCAHNS are eligble no matter what division of Cahners Publishing Co, Cahners Exposition (CEG/REG) and all Reed employees in the Boston/Newton office.
To elect your LEGEND or LEGENDS
You may email me at:
I'm producing TWO
a monthly magazine to focus on the 50's, 60's, 70's, 80's and 90's experience in Boston.
I hope you all enjoy.
Click on the box on right to see the new TWO
It's Ok To Go
You were sick and tired and we all knew,
that God would soon come to take you.
You fought so hard, so very long,
but through the pain, you stayed strong.
We all knew there would come a day,
when God would come to carry you away.
It doesn't make it easier to say goodbye,
and I try so hard not to cry.
I can't help but feel defeated,
or even maybe a little cheated.
But how very selfish would I be,
to hope and pray you could stay with me.
So as you laid there tubes running to and fro,
I had to tell you "It's ok to go".
Say "Hi" to loved ones waiting on the other side.
I know some day; you'll be there when I take that ride.
My Dear Friend Anne Benedetto lost the love of her life, Dick, a short time ago. I hope this poem gives her solice. WE all love you Anne and if you need a shoulder we will be here.
